Your Business Online

Did you know that 79% of people look online before they buy? It's true. What type of profile does your business have, or need, online? Get assistance for your micro, small or medium sized business for all things online. Assess what is available and most importantly, what is best for your business and its industry needs. From website options, social media platforms, cloud computing solutions, system integration and referrals to the best local professionals in the Hunter Region, The Business Centre team is here to assist.

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Is Your Business Online?

Going online can open doors to a range of opportunities for micro, small and medium sized business in Newcastle and The Hunter Region. Your online presence can support existing marketing and sales activities, increase your productivity, and allow you to engage in e-commerce, like online sales or fundraising.

Some possible benefits of going online are:

  • Your online presence is like a digital shopfront. It can help customers to learn about your products and services, or simply find your phone number or street address.
  • An online presence can open up your business to a global audience of customers, supporters and donors. For more information, see the e-Commerce section of the Digital Business Website. 
  • You are always open for business. Anyone can access your online presence at a time and place that is convenient to them.
  • Your online presence can help you reach out to potential employees who want to learn more about your organisation. 
  • Digital marketing such as email can be an effective, low-cost way to stay in touch with anyone interested in your products or services. 
  • You can study how people use your site (for example, what they click on, browse or purchase) and use this information to help you keep your website fresh, make decisions about merchandise and more. 
  • You can use social media to create a relationship with your customers or supporters and learn more about how people view your organisation, as well as to share news and other information. 
  • You can improve your organisation's efficiency and productivity by using internal online communications tools.

The Business Centre offers local business the opportunity to meet with a Business Advisor one-on-one, at no cost to you, to discuss what your options are online.  Our team also run workshops and group discussions on a range of online business topics such as Social Media, Cloud Based Accounting, Mobile Marketing and many more. Visit our small business workshops and training page Events to see what's coming up this month.

NBN For Business

The National Broadband Network will be a powerful tool for businesses of all sizes, but especially micro and small business. The National Broadband Network (NBN) is a next-generation broadband network that will provide more reliable, high-speed broadband access to all Australians. The NBN has the potential to revolutionise the way Australians do business.

Some of the advantages it can offer businesses include:

  • Better access to customers
  • Customers can shop and access business information 24/7
  • Customers can shop from home or work
  • Businesses will have access to new Australian and international markets
  • Businesses can offer their services to everyone, not just the people who can visit a bricks and mortar shop. 
  • Improved customer experience through online product demonstrations.

Better arrangements through telework for employers, employees and contractors include:

  • Online tools allow staff to work from home, improving work-life balance. 
  • Employers have access to a greater pool of employees, including those who do not live locally or who have disabilities or caring responsibilities that do not allow for traditional work arrangements
  • Businesses require less office space, electricity and other utilities.

Increased efficiency:

  • Fast and reliable connections for customer transactions and sending files business-to-business. 
  • Reduced infrastructure costs through Voice Over Internet Protocol (VOIP), cloud storage and other online business services.
  • Simpler business co-ordination across multiple sites. 
  • Less costly and time consuming travel through video conferencing.
  • Online training. 

There is so much to access and explore on the Connect to the NBN website and learn more about how NBN for business aims to improve the way local micro, small and medium sized business can operate and communicate. Another great online resource is the Digital Business website.

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Testimonials
"I'm so very grateful for the Mentoring I received from Brooke through the NEIS program!" -- Roz Ewart
"I love working with Brooke, I always leave the mentoring appointments feeling energised and ready for business" -- Antonia Gore
"The NEIS program – training and mentoring – really helped me with by confidence in business" -- Mandy-Lee Cluff
"Mentoring through The Business Centre helped me set realistic targets and strategies to grow my business" -- Peter Brown
"Mikes mentoring has guided our business from imminent collapse to a position of renewed survival with stronger market share and increased profitability" -- Lesley Lalor
"The service was beyond expectations, professional and informative." -- Ray Bylart – Connect
"Without the continuous assistance I would never of been able to start and grow my business." -- Alida de Laubadere –
"Not only did I learn a great deal I also was very engaged and entertained by the Advisers professional and experienced style of training." -- Phil Byrnes - Exce
"I learned so much in the one on one Advisory sessions and this was backed up with the availability of workshops and networking opportunities." -- Block Sign – Fonehub